I love helping people grow their business online. I’m obsessed with Instagram and believe it is ridiculously beneficial for small businesses and brands to reach more customers.

I started The Art of Social so I could share all my marketing and social media knowledge with you – so you can make your passion a reality.

I teach creatives, entrepreneurs, solopreneurs, small business owners and bloggers to find their online voice and nail their social media.

I live in Byron Bay and love the salt water, my Bulldog Wilbur and eating.

On the blog I write how-to’s and step-by-step’s to help you grow your tribe.  I interview the people behind the accounts you love & I also share my fave tools and apps.

Using one of my downloads? Tag me @theartof_social – I’d love to see what you’ve created.



I’ve worked with some top agencies and gathered nine-years experience with brands large and small, in Brisbane and London – developing and implementing their social media and marketing strategies.

Now, instead of charging the big bucks to manage client’s social media accounts 24/7, I spend my time teaching people how to do it themselves. I teach the ‘art’ of social media; the strategy and tactics behind a successful account PLUS the how! I set your plan in place and then provide you with the tools and knowledge to manage your own social media like a pro.

Social media is still relatively new, but it truly has changed the way we market products and services... even ourselves!  If you’re not using social media for your business you are missing out – big time.

The beauty of social media is that it breaks down geographical boundaries – you can sell your product/service to anyone around the globe. But it’s not all about selling, it’s just as important to create a strong brand identity and personality for all to see.  It’s the best platform to tell people who you are, what you do and why they need you/your business in their lives.

No one knows your business like you do, so I believe you should retain full control over your posts and activities. I’m just here to help you find your way, and do it in style.